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My journey - Down Under "the land of opportunity"

Introduction   I haven't blogged in a while; a career transition was the obvious reason, but if I'm being honest, apathy played an equal part in this long pause. So, why now? Because I am actively working to reclaim old habits and routines. And what better way to start than by sharing the journey that brought me here and making Australia my new home 2018  Part 1  - The Plunge Remarkably, 2018 was a year I will not forget easily. Not because I made a fortune, but because it was a pivotal moment in shaping my resilience. Navigating some unprecedented political dynamics at work, I found myself having to quit my job, rather dramatically. What followed, however, was an unexpected and phenomenal drive to prove myself . With strong motivation and the steadfast support of a dear friend, I launched this brand (Smart Complianz). Burning the midnight oil, I could generate quality leads, build a sales pipeline, and establish a stable income. Through referrals, I went on to consult w...
Recent posts

CAN-SPAM: Do not risk your Email Strategy

Importance of one to one Customer Journey

Achieving personalization for brands  In the last note, I have touched upon the broad features of the Salesforce Marketing Cloud Platform. In the current blog, I harp on the emergence of personalisation, a guideline for creating unified customer communications across a distributed organisation. And finally, an exhibit demonstrating the customised email based on customer data.

Salesforce Marketing Cloud Customer Engagement At Scale

Introduction I began my trail in Salesforce prior to the pandemic and have strengthened my understanding of the product during the last few months. Of all the salesforce suites available, I have a natural prejudice towards Marketing cloud majorly because of its sheer features in simplifying marketing efforts. In this blog today, I attempt to present the big picture understanding of this product from the perspective of its features.

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Ecommerce, ERP Integration

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Navigating the food regulatory maze in India

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